5 1 月, 2023

Sanya Joins Forces with Trip.com, Genshin Impact, and Juneyao Air for Live Stream on Flight

On December 28th, a flight themed around the open-world role-playing game Genshin Impact flew from Shanghai to Sanya. The flight was operated by Juneyao Air, and on the flight, there was a joint live-streaming event held in collaboration with the Sanya Tourism Promotion Board (STPB), Trip.com, and Genshin Impact. Using in-flight WiFi, live streamers from Trip.com broadcast their exciting content from the cabin up in the sky, introducing Sanya’s seasonal entertainment and attractions, and delivering gifts and prizes to passengers on the flight. This was part of a drive by STPB to attract Generation Z (Gen Z) tourists in the ever-changing and competitive tourism market. In addition to bringing live streaming to the skies, the themed flight also included strong elements of Genshin Impact and Sanya as part of the plane’s decor, adding a touch of vibrancy to the flight. Genshin Impact is an adventure role-playing game developed and published by miHoYo. The game takes place in an anime-based open world called Teyvat, where characters can roam freely. It saw 23 million downloads on mobile platforms within a week after its debut release in 2020, and has gained a legion of fans, especially among the Gen Z demographic. Genshin Impact is popular with the Gen Z demographic around the world. For Sanya, Genshin Impact is an ideal choice to work with as the city is upgrading its tourism resources to garner more attention from young tourists and international visitors. With tourism recovery expectations ahead, the STPB plans to conduct a series of initiatives to present Sanya as an international destination to audiences worldwide. Boasting all year-round warm weather, spectacular scenery, and diverse experiences, Sanya is the perfect backdrop for work, travel, and play. In recent times, the STPB has focused on cultivating new tourism opportunities and hotspots to attract different types of travelers to Sanya. With surfing, camping, diving, and other trendy sports becoming increasingly popular among young people, the outdoor lifestyle is becoming closely associated with Sanya, as the city continues to cater towards a younger demographic. Tourism destinations represented by Sanya have recently experienced rapid growth. According to data from Trip.com’s FlightAI platform, tourists from various destinations flocked to Sanya from December 20 to December 27, with Sanya Phoenix Airport ranking fifth in China in terms of civil aviation passenger traffic, while the year-on-year recovery rate in passenger traffic is ranked among the top four of all airports in China. As China eases its restrictions for inbound tourists in 2023, the STPB will focus on highlighting new attractions in the tourist destination and preparing an exciting lineup of events to attract new international travelers, as well as enticing travelers who have previously visited to return. Media Contact Company Name: Am-News Contact Person: JANE Email: Send Email Country: United States NewYork

29 6 月, 2022

2022 Travel Itinerary Competition: Official Call for Design Submissions to Discover Charm of Sanya Economic Circle

China, Sanya , June 28, 2022 – (SEAPRWire) – Channels for submitting designs for the “2022 Travel Itinerary Competition” were officially opened on June 21, 2022. The event, which was first released online on May 30, 2022, as a prelude to the official launch, was organized by the Sanya Tourism Promotion Board together with tourism bureaus from other cities and counties of the Sanya Economic Circle. Over 100 entries were received within just 4 hours after the official launch of the design submission page. Participants can follow the official WeChat account of the Sanya Tourism Promotion Board and input “Inspiring Trip Planner” or “Travel Itinerary Competition” to access the design submission page. There are five categories for the competition: four of these are categories for Chinese travelers, namely professional/corporate, university teachers and students, travel KOLs, Chinese domestic travelers, and one is a special category for Foreign Travelers. Participants in the Foreign Travelers category should be foreign passport holders. Participants are encouraged to submit designs based on their personal travel experiences in the Sanya Economic Circle. There are no restrictions on the format of designs, which can be in the form of images and text, cartoons, short videos, songs, or poems. Submissions can be in Chinese or English, and can cover themes such as outdoor sports, intangible cultural heritage, shopping and entertainment, couple trips, camping, rural trips, family-friendly educational excursions, gourmet tours, and self-driving trips. Travel routes should include at least one of the following regions: Sanya, Lingshui, Baoting, Ledong, and Wuzhishan. The competition offers participants the chance to win various prizes such as cash awards of up to CNY 12,000, special certificates of participation, honorary titles, and a chance to take part in the film project “Explore Sanya 360°” for international social media organized by the Sanya Tourism Promotion Board. The design submission channels for the competition will be open from June 21, 2022, to July 10, 2022. All designs that are submitted and received before the submission deadline will be evaluated in three stages: Preliminary Review (July 11—July 17, 2022), Online Voting (July 18—August 10, 2022), and Expert Review (August 11—August 15, 2022). During the period in which itineraries are on display (August 18—September 9, 2022), prize-winning designs will be announced publicly and displayed online, and awards will be given. The event seeks to gather high-quality travel routes and recommendations, attract more attention of global travel enthusiasts to the Sanya Economic Circle and its neighboring areas, and promote the tourism and cultural resources of the area. “Unleash your creativity and showcase the charm of Sanya and its surrounding areas.” The representative from the Sanya Tourism Promotion Board added that “The ‘2022 Travel Itinerary Competition’ welcomes people from all over the world who love to travel.”

17 6 月, 2022

“2022 Travel Itinerary Competition” for China’s beachfront Sanya Economic Circle kicks off, Win totalling CNY 200,000 in cash awards

On May 30, the Sanya Tourism Promotion Board, together with tourism bureaus from other cities and counties of the Sanya Economic Circle, jointly organized the “2022 Travel Itinerary Competition”. The competition aims to enrich the cultural and tourism resources of the Sanya Economic Circle with brand-new local travel routes and promote the integrated development of the area. Trip.com Group will provide technical support for the competition. The competition will last to September 9 from May 30. Participants can refer to the Sanya Tourism Promotion Board’s official website (visitsanya.com) or Wechat official account to learn more about the competition and participate in it. The competition has set generous prizes totalling CNY 200,000. Winners will not only receive cash awards up to CNY 20,000, but also have the opportunity to obtain exclusive honors from the categories they join, free trips to Sanya and the surrounding areas, official internship recommendation, and other generous rewards. The competition has five categories: professional/corporate, university teachers and students, travel KOLs, Chinese domestic travelers, and foreign travelers. Participants are free to choose whichever category fits them the best. It is worth mentioning that, to further bolster this competition’s reach and enable global travelers to feel the charm of Sanya and the surrounding areas of the Sanya Economic Circle, the competition specially set a category for foreign travelers. Foreign passport holders are welcome to join and produce creative designs based on their personal travel experiences in Sanya and get a chance to win generous gifts provided by the organizer. Designs can focus on new ways to explore Sanya and the surrounding areas, such as Lingshui, Baoting, Ledong, and Wuzhishan. Designs can be submitted in either Chinese or English. No restrictions on the form of designs. Themes include but are not limited to cultural heritage, nature, outdoor sports, family-friendly educational excursions, gourmet tours, self-driving, countryside, and camping. Participants can deeply explore the historical and cultural characteristics of Sanya and the surrounding cities, and highlight the advantages and features of the area’s natural resources. The competition has five stages: design, submission, online voting, expert review, and the announcement of winners. For the foreign travelers category, participants submit their designs, users vote online, and the travel expert commission scores the works and selects the winning ones. The winners will receive cash awards totaling CNY 200,000, honorary titles, certificates, a chance to take part in the overseas social media filming project, Explore Sanya 360°, organized by the Sanya Tourism Promotion Board, and free travel experiences with photography services included. “We welcome all travel industry professionals, travel experts, teachers and students from colleges and universities, Chinese domestic tourists, and foreign travelers to submit creative designs online and uncover a wide range of trips and activities,” a member of the Sanya Tourism Promotion Board said. “We expect more overseas tourists to participate in this feast of inspiration, and discover a different side of the Sanya Economic Circle.”